Ascension cider

East Sussex-based cider maker.

Occasionally I feel I have to tell clients that in my experience their idea won't work as well as they think it will. This project, however, worked a treat and the brand is now seen in pubs and bars all over the country.

The client had a very clear idea of what he wanted and even a sketch of the apple-shaped hot air balloon (hot air ballooning was a hobby and inspiration for the brand). This needed refining and presenting in such a way that it could be used on packaging, point of sale and vehicle livery, etc.